European Athletics.
Game on.
Social media templates.
Responsive social media design.
Social campaign look and feel.
European Athletics is a renowned federation that hosts some of the most exciting athletics competitions across the continent. To keep fans engaged and informed, we were tasked with developing a custom visual strategy that would elevate their social media presence before, during, and after each event.
We needed to create assets that reflected the unique identity of each event, yet remained adaptable enough for content creators to craft their own posts. The goal was to keep fans engaged and excited from the moment the event was announced to the final moments of competition.
To meet the challenge, we designed a comprehensive library of visual assets tailored for each event. We were able to elevate European Athletics’ social media presence with custom visuals that were both on-brand and adaptable. It’s clear that, in the competitive world of social media, having a well-thought-out, flexible content strategy can make all the difference in creating lasting connections with fans.
